Articles on: Integrations

Introduction to integrations

In the integrations section, we offer the following integrations.

Shopify Customer Privacy
Pandectes Custom Event
Google Consent Mode
Facebook Pixel
Rakuten
Global Privacy Control
Klaviyo

Shopify Customer Privacy



This integration limits Shopify’s tracking of online store customers and notifies any third-party apps that you have installed it in your store to limit their own tracking.

To learn more about this integration, check here.

Pandectes Custom Event



By enabling the custom consent event Pandectes_Consent_Update, you can take advantage of the consent information. The event is pushed in the dataLayer property which can be modified to any desired name.

To learn more about this integration, check here.

Google Consent Mode



This integration is an API that lets your store make all of Google’s services run based on user consent. It applies to the following products deployed using either the global site tag (gtag.js) or Google Tag Manager (GTM).

Google Ads
Floodlight
Universal Analytics
Analytics 4
Conversion Linker

Facebook Pixel



The Facebook pixel has built-in functionality that allows visitors to trigger consent mode based on what cookie category the user has agreed to.

To learn more about this integration, read more here.

Rakuten



The Rakuten Consumer Management Platform offers the ability to block specific scripts based on user consent. This has built-in functionality both for GDPR and CCPA, providing:

rmcp2 flags (GDPR)
rmuspc flags (CCPA)

Global Privacy Control



The Global Privacy Control (GPC) is a browser configuration that informs websites about the privacy choices of a user, such as the preference to not share or trade personal information without consent. This is done by sending a signal to every website that the user visits. Websites are obligated to uphold the privacy rights of users according to laws like the California Consumer Privacy Act (CCPA), the California Privacy Rights Act (CPRA), and similar regulations in other locations. GPC is the result of a joint effort by a group of privacy-oriented publishers, technology companies, developers of browsers and extensions, and civil rights organizations.

Our application is capable of accommodating the GPC signal. Merchants have the option to activate this integration inside our app. This enables your store to automatically honor the visitor's signal preferences.

Klaviyo



While advertising consent data isn’t natively synced to Klaviyo, this integration sets custom profile properties in Klaviyo to represent advertising consent from your visitors in order to market to them through Google Ads. This is required if you plan to target EEA profiles with ads from Klaviyo.

Updated on: 29/07/2024

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